This specialization in Music Business equips you with the theoretical and practical knowledge essential for a successful career in the music industry. Delve into the history of the industry, roles within the business, and the structure of record contracts. Understand copyright law and its application in the music business, including high-profile cases involving renowned artists. Learn how to navigate the industry as an independent artist, leverage social media, develop a brand, and launch a successful crowdfunding campaign. Gain insight into creativity and entrepreneurship, essential for thriving in this dynamic industry.
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Gain comprehensive knowledge in Music Business Foundations, building a career in music, copyright law, and creativity and entrepreneurship essential for thriving in the music industry.
Analyze the provisions of recording contracts and the rights within the copyright bundle
Explore the roles of personal managers, business managers, agents, and attorneys
Understand the importance of written agreements outlining duties and obligations
Develop your musical brand and leverage industry networks
Engage in professional conversations with producers and plan crowdfunding campaigns
Understand the exclusive rights of copyright law and the concept of Fair Use
Learn about copyright lawsuit aspects and differentiate between composition and sound recording copyright
Discuss the importance of observation and editing as an entrepreneur
Define the elements of a strong brand and identify networking necessities for success
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