Course

Using Porter’s Five Forces Model for Competitive Analysis

Coursera Project Network

Explore the application of Porter’s Five Forces Model for competitive analysis in this guided project. Learn how to assess industry attractiveness, identify profitability factors, and devise strategies for shaping competitiveness.

  • Understand the fundamental economic forces shaping industries
  • Analyze an energy services company as a case study
  • Gain skills to apply the model to any company of your choice
  • Determine the viability of a new business or evaluate growth potential for an existing business
  • Empower strategists, business leaders, and entrepreneurs

This course equips you with the knowledge and tools to make informed strategic decisions and gain a competitive edge in your industry.

Certificate Available ✔

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Using Porter’s Five Forces Model for Competitive Analysis
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