Course

Entrepreneurship Strategy: From Ideation to Exit

HEC Paris

This comprehensive course, offered by HEC Paris, provides a step-by-step roadmap for aspiring entrepreneurs. Participants will explore personal values, creativity, team building, fundraising, sales strategies, HR challenges, international expansion, and exit strategies.

  • Learn to identify personal values and intrinsic programs relevant to entrepreneurship
  • Explore design thinking methodology for refining product or service ideas
  • Understand the pros and cons of bootstrapping vs. raising money
  • Gain insights into structuring sales strategies and managing day-to-day cash flow
  • Discover techniques for recruiting, managing teams, and initiating international expansion
  • Explore the considerations and strategies involved in planning for an exit

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Entrepreneurship Strategy: From Ideation to Exit
Course Modules

This course comprises modules that cover personal values, creativity, team building, fundraising, sales strategies, HR challenges, international expansion, and exit strategies, providing a comprehensive roadmap for aspiring entrepreneurs.

Knowing who you are

This module focuses on understanding personal values and intrinsic programs, exploring the Cash Flow Quadrant, and gaining insights into creativity and belief systems relevant to entrepreneurship.

Securing the first key steps of your entrepreneurial project

This module delves into finding ideas for entrepreneurial projects, design thinking methodology, gathering a founding team, and the considerations of bootstrapping versus raising money.

Igniting your project

Participants will gain insights into the implications of dealing with investors, day-to-day cash management, and structuring sales strategies, including first meetings and rapport building.

The path to maturity

This module covers monitoring product launches, recruiting first employees, managing teams, initiating international expansion, and planning exit strategies.

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