Discover the art of effectual entrepreneurship with this course developed at the University of Virginia Darden School of Business. Delve into the lived experiences of expert entrepreneurs to learn how to navigate uncertainty and co-create new ventures from within your control. Overcome the fear of failure and resource limitations as you gain a deep understanding of uncertainty and real-life examples of new venture creation.
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Get Started / More InfoEffectuation: Lessons From Expert Entrepreneurs includes modules covering principles of effectuation, resource management, overcoming fear of failure, and navigating uncertainty.
Welcome to Effectuation: Lessons from Expert Entrepreneurs! This module provides an introduction to the course, principles of effectuation, and real-life examples of new venture creation. Learn to think and act effectually to co-create new possibilities despite uncertainty.
Module 2 focuses on resource management in entrepreneurship. Explore the affordable loss principle, securing funding, and mastering the art of the effectual ask. Gain insights from real-world examples and engage in interactive assignments to reinforce learning.
Overcome the fear of failure with Module 3 as you delve into the lemonade principle, securing funding, and understanding the importance of timing and luck in entrepreneurial success. Engage with thought-provoking discussions and real-world insights from successful entrepreneurs.
Module 4 guides you through navigating uncertainty and the effectual process. Learn how to co-create new ventures by understanding the prediction-control space and the effectual cycle. Engage in hands-on activities to apply the entrepreneurial method to your own ventures.
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